There is no question about the fact that e-mail marketing will be an ever effective medium to build a space online. It is a proven, effective technique that promises high returns on your investments. Mails promoting various brands are frequently found in our e-mail inbox. The number of mails landing in inboxes is increasing everyday.
E-mail tops the list of active accounts and users with 2.9 billion in 2012. The number of active e-mail accounts is three times the users of Facebook and Twitter combined at that time. The total posts on Facebook when added with tweets is just 0.2% of the number of e-mails sent each day (excluding spam mails). Thus the growing importance of social media will not lead to decrement in the importance and use of e-mail. Nor will e-mail marketing be much affected by increase in marketing activity on social networks. The DMA report says that the ROI of e-mail marketing is 4000%. The key factors behind the success of e-mail marketing are:
Since the early 2000s, the Internet has become a vital part of doing business. As each year passes, it becomes more and more essential for marketing, advertising, and promoting brand awareness.
Some companies have actually eliminated their offline presence because it was cheaper and more efficient to become solely web-based.
With this in mind, it’s no wonder that Internet marketing strategies have changed every year. What was once “in” for web marketers is now old hat, and every professional is looking for the “new wave” of marketing to help him or her promote clients’ companies and websites.
In 2013, a few Internet marketing strategies proved to be supremely effective. Here’s a survey of some of the best. Read More
How was Thanksgiving? I’m sure you’re all set for Black Friday, so here are some jobs that can help you recoup your earnings.
Have a great weekend!
What does nerd mean to you? If you can answer this with passion and honesty, and you can write about different kinds of nerds and what they like, then you might be the one TheNerdyBomb is looking for.
Today on the Internet, standing out is harder than ever, but it is more important than ever in today’s hyper competitive market. If you can build a website that is designed in a way that is attractive to both people and search engine algorithms, you can increase your rankings on various search engines, including Google.
Whether you’re designing a simple 3-page introduction site to a site for a corporation with hundreds or even thousands of pages, each site must have a number of particular design elements in place so it will be able to fully benefit from launching an SEO campaign. Here are some tips to keep in mind when designing or refining a website for higher search engine rankings.
Blogging has become one of the most common ways for people to express themselves and let their opinions be heard. Sometimes, it seems as if almost everybody you know has a blog, in addition to all the major companies you follow through your social networking. For some people, their blogs have basically become public, interactive journals. Others have made their blogs more professional, in hopes of connecting with people of their desired profession.
While the reason behind blogging is different for every person/company who becomes involved in it, one aspect of blogging is universal: you want people to see your work. Read More
Responsive WordPress themes are all the rage these days, and rightly so. While not everyone might be joining the responsive design bandwagon, there is a strong case to be made for this school of thought. After all, with people gaining access to the Internet using devices of all shapes and sizes (well, maybe not shapes, but definitely sizes), a web site owner has to do what he can to ensure that the viewing experience is pleasant across the board.
That’s where responsive design comes into the picture.
If you are looking to tweak your blog so that you can present a responsive experience to your readers, let us help you by showcasing some of the best responsive WordPress Themes from ThemeForest, one of the hottest sources of themes today. ThemeForest offers a wide selection, from Parallax WordPress Themes to Joomla templates. Read More
When the Internet first took off among ordinary computer users, businesses were slow to react. Many of the largest businesses were caught flat footed, unable to even secure a good domain name or communicate effectively with their customers. We probably all recall the days when businesses were asked: “Do you have a website?”. This was followed by the SEO gold rush as businesses fought their way to the top of Google by hook or by crook, and now in the post Panda and Penguin world we know that content marketing is the next “big thing”.
The same pattern is now repeating itself in the new Web 2.0 world. While many businesses recognize the importance of social media, few know how to use this new medium to communicate with customers, build brand loyalty and set themselves apart from the competition. Read More
Everyone wants to make money with a blog of their own, but only a small percentage of people will actually find success. I’ve been making money online since 1995, but I didn’t get into the world of blogging until 2007. Once I did get active with my own blog at ZacJohnson.com, a whole new world of opportunity opened up.
In this post I’m going to walk you through some of the different options you have for making money with a blog of your own. The good news is that blogging is extremely easy and requires very little upfront costs for someone to get started with. Initial costs are roughly $100 per year, which is $10 for a domain name and $10 a month for hosting. You can throw WordPress on your site for free and get live with your blog in a matter of minutes.
Why $10,000 a Year is a Great Goal for Your Blog
If you are already familiar with blogging, then a figure of $10,000 a year should be an attainable number. One thing I need to stress to you before starting a blog and looking at the $10,000 a year figure, is that your blog is going to be working for you every day. The internet is running 24 hours a day, and you are not limited by the amount of time you can work on a project (which hopefully becomes a side or full time business!). Read More
There is a powerful method for making the number of people reading your blog explode.
This method isn’t new to everyone, but there are still people that aren’t using it and there are others that could benefit from a fresh perspective.
What I’m talking about is tapping into industry influencers.
Picture it like this: you’ve just started a blog and you have no audience to speak of, but you want to get some traction and you want it quick.
Industry influencers – you know, the ‘ballers’ as they have sometimes been described – already have a well-established audience and you can use the right ‘big content’ to effectively tap into that audience.
Interested? Read on… Read More
You’re a small business owner looking to grow your business online. You probably have a slew of competitors who outrank you in search engines, some with inferior products or services. You’re not sure what they’re doing, but whatever it is, its working. You often wonder, what would I have to do to catch up?
You might think, “I should hire an SEO consultant”. “I don’t know enough about search marketing to handle this myself”. Chances are, your high ranking competitors are making good use of SEO tactics. Shouldn’t you do the same? Read More