If your blog is running on WordPress, you can organize your posts into two classifications: categories and tags. Categories are more subject based. For example, a cooking blog may sort posts by categories such as “Meat Dishes,” “Desserts” and “Breakfast Food.” It’s also useful for blogs with many different topics, such as an entertainment blog that may separate posts into categories like “Movies,” “Video Games” and “Music.” Categories typically have an impact on the structure and navigation of a site, especially since most WordPress themes automatically place links to a blog’s various categories on the header or sidebar.
On the other hand, if your blog offers an eclectic array of ever-changing content, then the more loosely defined — yet more flexible role of tags — may be most appealing. For example, a news blog that posts often about current events should use tags, since they allow for easy insertion of new topics that can appeal to readers and search engines alike. One example is BuzzFeed, which inserts a tag of a notable person’s name whenever they are mentioned in an article. Similar to hashtags on Twitter, tags are a great way for bloggers to benefit from the popularity of current events.
If you opt to focus on tags, then it’s very important to link tags together and focus on creating tags based on keywords that matter most, such as names, locations, or specialized topics. Thousands of disassociated and cluttered tags can be a big detriment. Be sure to follow the tag maintenance tips below on how to keep your WordPress blog’s tags organized and effective: Read More
There comes a time in every online marketer or website owner’s life when it’s time to move your website and find a new home. Whether it’s because of a poor performing web host provider or rebranding to a new domain name. Migration can be a pain and without the right tools and knowledge it’s very easy to lose data and create a situation where your site is down and unavailable for days. Losing you potential revenue and visitors.
Migration is oftentimes technical requiring you to backup and restore databases, move images and other files into their correct directory structures, move and reactivate plugins and widgets. It’s heavy stuff, especially if you have a site rich with thousands of articles and images. Read More
I hope your Monday is off to a good start. Here’s something to help with that – the job board highlights from the past week.
Are you a regular writer/blogger?
Do you know about:
- health and safety
- alternative energy
- long term food storage, canning and dehydration?
Then PrepperZine needs you.
On average, how long does it take you to write a blog post of, say, 500 words? On a good day, you might get one published – writing, adding images and links, and proofreading included – within an hour, maybe even less. On a bad day, especially if you do not have any topic in mind yet, it might take you double that time.
If you make a living out of writing online, then you know very well the importance of being able to write content as quickly as possible without skimping on quality. That’s what this article is about – how to make writing content easier for you.
There comes a time when it seems that you are out of ideas for your blog. Maybe you feel there isn’t anything going on in the world that you haven’t already covered, or you have run out of different ways to address the same content. This can be especially true if you are developing a mini niche site with a specific focus.
Or maybe you’re thinking of starting a blog but aren’t sure if you have enough content ideas to build a full-fledged website out of your existing knowledge. Instead of wasting your time using a free blogging site such as WordPress.com, Tumblr, or Blogger to test the sustainability of managing a blog, you should do some keyword research, develop some general content themes, and plan ahead. This will save you the trouble of converting to a self-hosted site in the future.
Regardless of your situation, if you want to keep your blog fresh and constantly attracting new readership, you must tap into your creative side. The following content ideas may give you some inspiration for unique blog posts. Please note that the monthly search volume is specific to Google.
Finances are always on everyone’s mind. Whether you write about making money, saving money, or ways to spend your money, you are guaranteed to bring in some traffic to your blog. Anything can be turned into an idea that has to do with money. This is a chance to be creative and try to come up with something that will fit right in with the tone of your blog.
- Example Keyword: [How To Save Money]
- Average Monthly Searches in the US: 40,500
- Competition: Low
Fitness and well-being are other topics that people constantly want more information about. If you know of a really effective workout regimen or diet, share it on your blog. People are often preoccupied with learning about new weight loss tricks, and you could help them figure out what works and what doesn’t. Do you have an easy home remedy for pimples, or a delicious low-carb recipe? Post about it in your next entry.
- Example Keyword: [Home Remedies For Constipation]
- Average Monthly Searches in the US: 14,800
- Competition: Low
Career or Education Advice
Employment or career/education advice is definitely a topic on which everyone can find common ground. The economy is rough and it’s not easy to find a job right now. If you are a successful employee or employer, why don’t you share your tips and help others land that perfect gig? There are all sorts of things on which you can give advice, including choosing a college or university, how to network, how to dress for an interview, navigating office politics, and negotiating a raise. Offering unique insights and knowledge, then marketing your post to other bloggers is a good way to increase traffic.
- Example Keyword: [How To Change Careers]
- Average Monthly Searches in the US: 1,300
- Competition: Low
Everyone needs to write, but not everyone can do it well. In some cases, your very readers are also blog owners struggling with their own writing skills and blog management. If you have some good ideas on how to become a better, more productive writer, other bloggers are going to appreciate your posts.
Good writers are driven to read about writing, not only so that they can relate to other writers, but also pick up some tips and tricks on refining their skills. If you tend to spend a lot of time proofreading other people’s work, perhaps there’s a niche there you need to tap into. Take advantage of your skills and share them with others. Maybe they’ll hire you as a freelance writer or editor for their blog.
In other cases, maybe your readers are potential bloggers considering starting a blog. Discuss the pros and cons of starting a blog, running an online business and resources that may help new bloggers. Your positive experiences managing a blog coupled with the mention of how easy it is to start one can encourage new bloggers to give it a shot.
- Example Keyword: [How To Write A Book]
- Average Monthly Searches in the US: 27,100
- Competition: High
You ever notice how many views and social shares pictures or videos of cats get? It’s ridiculous. Animals are an appealing subject on the Internet, and people love to read cute stories about pets. Heartwarming stories about dogs, videos of funny cat antics and pictures of cute farm animals will increase the traffic of any site.
Record your pets interacting with each other or go to the zoo and snap some shots of elephants playing. You could also ask your readers to showcase photos of their own pets.
- Example Keyword: [Cute Cat Pictures]
- Average Monthly Searches in the US: 6,600
- Competition: Low
Psychology is a growing interest in America. After multiple public shootings, school bullying, and an increase in violent crimes, mental health is a higher priority than ever. People want to read about everything from “how to stay positive” and “how to motivate yourself” to the best available MAO inhibitors to treat depression. As the number of readers diagnosed with anxiety and depression rise, so will the need to provide well-documented research for those in need.
- Example Keyword: [How To Be Happy]
- Average Monthly Searches in the US: 33,100
- Competition: Low
Unfortunately, we will always have crime, so whether you have tips to avoid identity theft or a unique take on the rise of school shootings, people are going to flock to your blog to read them. People would also be interested in reading subjective takes on natural disasters. Have you lost a home in a hurricane? Witnessed a building being leveled in an earthquake? Or maybe you live in a town that was ravished by a tornado? First-hand news stories are always popular, so share yours and it just might go viral.
- Example Keyword: [Crime Rates By City]
- Average Monthly Searches in the US: 2,900
- Competition: Low
Clothing and fashion is an ever-changing industry, which means you will never run out of things to write about. Have you always been seen as a leader in fashion? Why not share your tips with the world? Know what types of clothing suit a certain body type? Are you familiar with chic styles? Write about it! Review the best comfortable dress shoes, or the least expensive accessories. This is an endless topic, so have fun exploring!
- Example Keyword: [Spring 2014 Fashion Trends]
- Average Monthly Searches in the US: 8,100
- Competition: Low
Age is a very flexible topic. Anything can be discussed in reference to age, from ways to slow down the aging process to how to manage its effects on the brain. Have some good skin care tips or methods to improve your memory as you get older? Your readers probably want to learn about your personal experiences because they may be feeling the same effects.
- Example Keyword: [Best Places To Retire]
- Average Monthly Searches in the US: 14,800
- Competition: Medium
Holiday blog posts are always popular. The good thing about using a holiday topic is that there is always an upcoming holiday right around the corner. From New Year’s resolutions to Christmas cookies, holiday posts are very trendy. Share gift-wrapping styles, delicious recipes and family traditions.
- Example Keyword: [Best Black Friday Sales]
- Average Monthly Searches in the US: 1,000
- Competition: Low
How To Get Your Blog Posts Read
If you do invest a significant amount of time researching and writing your content, it is important that you do everything you can to get it read. That not only means promoting your blog and sharing your content on social networks, but making sure that when visitors do come to check out your work, your page design is optimized to encourage engagement.
Here are a few basic, but powerful tips anyone can implement easily to increase the number of people who actually read your blog.
- Utilize headings (H2 and H3 tags, bolding), bullet points and lists to make your content easy to review and absorb.
- Write in short sentences and paragraphs with simple words
- Keep your posts between 800 and 1,500 words long, therefore allowing yourself enough space to adequately discuss a subject, but not so long that it discourages your readers
- Use 2 or 3 images per page, preferably evenly spread out with the first one at the start of the article to grab the reader’s attention
- Use “you” and “I” when writing to start a conversation and avoid boring or lecturing your readers
- If you allow comments on your blog, ask a question at the end of your post to boost dialogue amongst community members
- Pick an easy to read font, increase your font size, and maintain plenty of white space
What types of posts have resulted in the most traffic, social shares, or community interaction for your blog? And do you have any basic content layout and formatting suggestions you’d like to share?
The post Content Topics and Ideas For Your Blog appeared first on The Blog Herald.
Editor’s note: This post was written by Gary Dek, the blogger behind www.StartABlog123.com as well as a dozen other niche sites. He offers amateur and professional bloggers digital marketing advice relating to building sustainable online businesses.
It only takes people a few seconds to decide if they want to browse a site further than the homepage. In an age where every website has dozens of direct competitors, it is critical to get people to stop and read your content. A clean and elegant design coupled with easy navigation, simple blog structure, and immensely useful content can lower your bounce rate and improve user interaction.
By focusing on the user experience, this article will provide you with ideas that can be implemented to enhance your readers’ experience so that they will want to continue reading and share your work. Here are some blog design tips to help you achieve this. Read More
Maybe you’ve had your email account hacked – discovering the breach only when friends let you know they’ve received a weird email that you never sent. When this happened to me, I simply changed my password and moved on. Unfortunately, not all hacking attempts are so innocuous. If you become the victim of online identity theft, it can take lots of time and money to repair the damage. According to Javelin Research, it costs $631 on average to clear up a single identity theft. Don’t fall prey to those who would damage your credit and peace of mind – here are six tips to protect your identity on the Internet, especially if you work online.
Good morning, everyone! What did you do over the weekend? Were you following the World Cup? If so, then I’m guessing it’s back to regular programming for you now, so here are the job board highlights from last week.
Good luck, and have a great week ahead!
OTR Global is looking for a cyclical reporter whose responsibilities will include interviewing and developing industry sources and working with OTR’s research team to expand its Cyclicals coverage. This includes but is not limited to construction, transportation and renewable energy markets. Sources include equipment distributors, project developers, component suppliers and other individuals in the supply chain of various public companies.
It’s no secret we love WordPress, and every time something significant comes up, we can’t wait to test it out. Yesterday, WordPress.org announced that WordPress 4.0 Beta 1 is out.
Of course, it comes with the usual warning that it is still in development – that’s why it’s a Beta – and that it is not recommended that you run it on a live site. Still, that doesn’t mean you cannot play with it! Read More
Launching and running a successful online business and publishing career depends greatly on your ability to continuously acquire and please clients and securing a healthy cash flow. Satisfied clients equal greater potential for profits and success. However, getting the client through the door, closing the sales and acquiring profitable traffic are only small pieces of the puzzle. Seeing projects through to completion and delivering on the clients expectations are key.
Unfortunately, many freelancers and businesses suffer and lack the dedication and organizational skills to follow through; leading to many frustrated and disappointed clients. Many failed projects are not necessarily from lack of skill on part of the web developer, writer or designer but due to poor time and project management skills.
Time tracking is a powerful way to gain control of your clients’ projects and can mean a world of difference as you work to standout. Also, as technology advances and we witness the rise of products like Evernote and Coggle and other design and productivity tools, we gain a better ability to produce stronger results.
Here are some powerful reasons why time tracking is one of the most important practices you can adopt in your practice.
Prevent Creative Fatigue & Burnout
Unfortunately, we’re humans and we will not always possess the energy and drive to work 24/7 passionately with enthusiasm and vigor. It’s simply not possible. There will be down time as we attempt to bang away at the keyboard to get in as much as possible.
This leads to burnout and it will do you more harm than good working excessively at any task without allotting time for breaks and leisure. Using time-tracking as a method of limiting the hours spent on creative work before taking a break or end the day will prevent your brain from crashing and burning. This keeps your mind fresh and in a healthy state for new ideas when you return.
Take note from some of history’s creative geniuses like Ludwig van Beethoven, who although worked very hard at their art, set limits on work and spent time on leisure and mental recovery. Time tracking simply helps you to know when to stop and accounts for the work completed, offering the satisfaction of accomplishment.
Time Tracking Keeps You Focused & Disciplined
There’s something special about taking a seat and hitting start on a timer as you begin your tasks. It creates a sense of urgency and purpose and you’re less likely to be distracted by the outside world and temptations to watch cat videos on YouTube.
A personal timer running in the background while you work makes you more aware of your time ticking away and accountable for it. It turns the working day into a challenge that feels like you’re disarming a time bomb set to destroy your home town. Without the anxiety and potential loss of life of course.
Tracking your work time is like having mini-deadlines, only, you don’t get fired for missing them. You simply brush yourself off and refocus. The important thing here is that you know exactly for what you’re accountable.
Develop a Killer Rhythm
For web developers and designers, developing work rhythms prove very beneficial, especially for repetitive and native tasks. Getting in the zone and working with the clock heightens your senses, blocks out the noise and keeps you on track.
As you log your time, you’re indirectly logging your workflow, revealing deeper insight into your creative process. This enables you to better identify and create work structures and models. Armed with this experience and knowledge, you discover the best practices and approach to client projects.
Time tracking is the best tactic for honing your skills and using your time efficiently as a designer, developer or business person. It’s like having a boss to keep you in check without the stresses that comes with a real live boss.
If you haven’t started yet or are doing it manually, here are 4 free time tracking apps that you can give a try and discover your unique work model:
1. Toggl – Create cool charts and discover the best use of your work time,
2. RescueTime – Find your ideal work-life balance.
3. Timesheet – Cool Android work time tracking app
4. Timely – Beautiful & powerful time and cost tracker
The post How to Use Time Tracking to Boost Online Marketing Success appeared first on The Blog Herald.