Performancing Metrics

The Reader-Blogger Relationship

The Reader-Blogger Relationship

As a blogger, your objective is to drive lots of traffic to your blog in order to meet your other goals. To do this, you must entice your target audience by implementing well-crafted strategies on your blog to get their attention.

Being a blogger sounds a lot like courtship. You, as a blogger playing the lover, resort to different ways in order to capture the heart of your beloved and/or love interest, which is your targeted reader. Read More

Categories: Blogging Sense

Six Back-end Blunders You Could Be Making on Your Blog Posts

Editor’s note: This post was written by Lisa Kasanicky, content curator and blog manager for ClearVoice.com, a content marketing platform used to connect brands with authoritative content creators. With a writing career that spans more than 20 years, she is author of “The Complete Idiot’s Guide to Girlfriend Getaways” and creator of a website dedicated to beauty and wellness. 

blog blunders

Source

Strike up a conversation about semicolons, and nearly everyone in the blogger community will chime in with a fierce opinion—love them, hate them, or kill every last one of them. But utter words like “metadata” and “source code” and be prepared for a communal moan (or yawn). Read More

Categories: Blogging Tips, Social Media

New Bloggers: Beware of the Dark Side of Blogging

dark side blogging

Public shaming and groupthink mentality are alive and well in the blogosphere. For those interested in starting career in blogging, you have been duly warned.

In an article published at Huffington Post, Lauren Stevens reveals the dark side of being a mommy blogger. While Lauren has achieved some level of success blogging about family life while being able to cultivate relationships with readers and other bloggers, she soon saw some of the undesirable behavior from her peers, such as ganging up on people that don’t share their views (which Lauren also became a target of) and not fulfilling their end of the bargain when it comes to giveaways.

These reprehensible activities not only cast a negative light on mommy blogs as a niche, but may also discourage people who want to use blogging as a platform to share ideas, discuss opinions, and initiate discussions.

Despite this, blogging is nonetheless a great tool to make your well-composed thoughts known online. Below are some of the tips that you should follow for you to stay away from – or deal with – the dark side.

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Categories: Blogging Sense

BloggingPro Job Board Highlights, November 3, 2014

Job board highlightsHow did you spend Halloween? I hope you all had a great time.

Now we’re looking at a new month, so let’s start that with the Job Board highlights. Have a good one!

Blogging about WordPress

Looking for bloggers to help write quality articles for WPscoop, a site focused on in-depth comparisons of WordPress plugins in different categories. See http://wpscoop.com for details.
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Categories: Jobs

10 Must-Visit Online Resources for Content Writers

Editor’s note: This post was written by Steve Aedy, ghost blogger and writer for FreshEssays, a community of experts that provide advice on writing and editing. He enjoys blogging, non-fiction writing and good reading. Reach him on Google+.

As the blogging community has grown, so have the number of online tools available to writers. Content writers work in an increasingly competitive field where quality content is expected under tight deadlines. As new trends in writing and blogging develop overnight, it’s important to improve your own writing and be tech-savvy.

online resources content writers

Advanced editing apps, time-management tools, free image databases, pro tips on blogging and writer’s communities can make significant contributions to the quality of your content. While many of these resources are free, some will charge a small fee. Depending on how much work you’re doing as a writer or how much you plan on doing, a small investment in some of these programs may be worth it. Check out these resources for improving your content. Read More

Categories: Blogging Tools

A Guide to Google Ad Grants for Non-Profit Organizations

Many bloggers rely on Google ads to make gain traffic and earn money. The same thing applies to non-profit organizations, specifically in terms of exposure. The problem is that the process is not cheap. In fact, advertising and marketing can be quite expensive, especially for certain keywords. If you’re a non-profit organization, or are in involved in one, there is something that can help you a lot: Google Ad Grants.

google ad grants non profit organizations

Google has always said they weren’t evil, although this stance has been questioned a lot in the past years. While some things may still be up in the air in this regard, Google Ad Grants for non-profit organizations certainly gives ‘good’ points to the company. Read More

Categories: General

Twitter Versus Facebook: Marketing for Bloggers

Editor’s note: This post was written by Matthew, who can be found on the Devumi Social Media Marketing Blog. You can find him there every Friday and Wednesday talking about what’s happening in the online worlds of YouTube, Twitter, SoundCloud, Instagram, LinkedIn, and Pinterest. Join the Devumi Gorilla on Twitter for news and commentary as it happens!

twitter faces facebook

Facebook’s organic reach amongst businesses, blogs, and even friends have been dying a very noticeable death as of late. Fewer and fewer businesses are finding themselves in the Newsfeeds of their fans as Facebook continues to push them out in order to bring them back in with paid advertising. Read More

Categories: Blogging Tips, Marketing

The Vital Foundations for Success Every Online Startup Needs to Secure & Master

Launching a winning startup goes well beyond simply having an ingenious product, service or invention. In a noisy online world crowded with dozens of new businesses being launched each day and new apps and technologies entering the marketplace there’s no guarantee that your perfect idea with get the attention it deserves or within reasonable timing. This leads many entrepreneurs to not only dwell on or become complacent solely within the scope of product development but also execute marketing plans and growth and culture development with precision and well thought out plans.

online startup strategies

The startup environment is unpredictable and unforgiving but at the same time promises to liberate the victorious beyond their wildest dreams. One has to be vigilant as preparations are made for growth, acquiring customers and managing the daily activities necessary for support.

Here are the key areas that online startups need to focus on to ensure the best chance for survival and success. Read More

Categories: Marketing

The Science Behind Highly Effective Blog Posts

The Science Behind Highly Effective Blog Posts

A blog post is made up of different components that make up a unified whole. If the parts are clicking on all cylinders, then expect the blog post to be widely read are shared by users. If not, then the post won’t make the same impact.

In order to consistently publish high-quality on your blog, you need to understand how to optimize the different parts of a blog post. To further help you make these parts even better, below are statistics and concepts that support why and how you should tweak the parts of the post to make them even better.

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Categories: Blog Statistics

Content Curation: Blogging’s Low-Hanging Fruit

cherries-178148_1280

Low-hanging fruit is a term used primarily by marketers to describe high-reward goals that are done with little effort. This is literally like plucking the juiciest and most succulent fruit within your reach from a tree. The ‘fruit,’ in this case, depends on the goals you want to achieve with the project at hand.

With blogging, one of the most common goals is the constant creation of high-quality content. It is through this single goal that other objectives, such as increase of ROI (rate of investment), sales, and profit, are made possible.

One of blogging’s lowest hanging fruits is content curation.

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Categories: Blogging Tips