What do you do? The chances are that you work with content in one way or another. If you are a content creator who specifically works in the digital space, then you already know just how difficult it can be to come up with something compelling at times.
Sure, you may be one of the best writers you’ve ever known, but you know how the Internet works. The landscape is in a constant state of flux, with trends and readers’ preferences always swinging one way or another.
Written content has to be crafted in such a way that you catch the reader’s attention, keep it, and actually provide something of value. And more often than not, you need visuals to complement your written work.
From CC images to your own digital images to screenshots – all these work to make your content as appealing and as useful to your audience. And, I don’t know about you, but I think visual tools play an important role. Read More
Even if you know all about SEO, you may still be unfamiliar with local SEO. Many business owners are mystified by what exactly this is, which is a shame because they could be missing out on a lot of business.
If you have a business with a physical location where you rely on local customers visiting you (such as a restaurant or shop), local SEO could play an important role in your marketing strategy. Read More
Who’s looking forward to a weekend of work? I hope you do get some downtime in the next couple of days, though.
Here are the job board highlights from this week, hopefully to give you more jobs next week!
Saving Dollars and Cents is looking for someone who can contribute 2 originally written articles (800 words) per week. Subjects include personal finance, credit cards, personal loan, and savings.
It’s a bad time to be a blogger in Russia these days. President Putin has garnered both the admiration and disdain of people from the world over, but his signing a bill that requires Russian bloggers to register with the government media office, Roskomnadzor, is certainly not going to help him stack up brownie points.
Based on a report published by Reporters Without Borders, this bill covers bloggers who have more than 3,000 visits. Basically, bloggers who fall under this bucket will also be covered by laws applicable to professional media and news agencies, which obviously is NOT good for indie bloggers.
Obviously, social media is an important and effective way to promote your blog and/or business. However, it is important to use these resources to your benefit, rather than your detriment. You spend enough time working on your blog to keep it fresh and full of new and useful posts, so you want your promotional efforts to have an impact, without requiring an unreasonable time commitment.
Here are some tips to help you get the most out of social media, while also side-stepping the inherent hazards associated with various platforms: Read More
As you grow and develop as a blogger or writer you will need to continuously focus on how you’re going to drive traffic by providing content readers find interesting. Your ability to spark conversations and get people thinking and talking about you, your brand or commentary is what will help create relationships and build authority. Authority in search engines or in the minds of your readers is not about how much content you can create but how much value you can squeeze into every encounter.
As bloggers, how do we provide value for our users and readers? Your answer will depend on what your goals are and what niches you’re serving, but in our field, engaging conversations have proven to be particularly valuable. This is the reason many marketers who have ventured into the world of forum building have enjoy success beyond what they could ever imagine. Since this form of communication offers a richer, more personal and direct experience for individuals seeking answers to questions and a desire to interact. Read More
Email marketing is still a powerful marketing and blog promotion tool despite the changes in the ways we communicate online. Although we’re seeing where social media is rapidly evolving the medium and effectiveness of conversations, email still has a place in reaching responsive audiences and building relationships. The trick to email marketing, and practically every other form of marketing online, is that we have to start respecting the medium, the process and the people we see as our users, readers and potential clients.
To market your blog successfully you’ll have to get out of the mindset of treating subscribers and readers of your blogs as mere users or statistics and start thinking of every single reader as a valued client with whom you value and are building a relationship. Email marketing is relationship building, not mass marketing like television ads. This attitude flows into all aspects of your blogging business and will reap greater rewards as you invest more in building relationships. It’s just that simple. Yet however simple the concept may be, it still requires patience and a long-term vision since no serious relationship is built overnight. Read More
Who needs more jobs as we start a new month? Here are the week’s job board highlights, which I hope can help you find more jobs to work on.
Have a good weekend!
Sovereign Media, a D.C.-area publishing company is looking for warfare gaming bloggers. Applicants should be versatile writers who can write consistent weekly articles pertaining to the historic and military aspect of console gaming.
It’s rather easy to be annoying – both online and offline. As they say, “haters gonna hate”, and whether you are truly being annoying or people just don’t get you, there will always be those who think you are an annoying person.
When it comes to social media, though, it is hard to deny that there are common characteristics that highlight an annoying person. Whether your answer to the title is yes or no, you might want to take a look at the following questions and figure out if you are an annoying person on social media. You never know – after all, you do not want to be that person, which can only be detrimental.
Lots of people use Flickr to illustrate their blogs – and to its credit, Flickr does have a lot of great images. However, there are quite a few downsides to Flickr. Lots of photos come with royalties or copyrights, and there can be problems with downloading and other headaches. You may spot the perfect photo on Flickr, only to find out you can’t use it because it’s not Creative Commons. Even if it is available for use, you have to link back in order to credit the photographer. Furthermore, the CC (Creative Commons) images on Flickr are used by a ton of other bloggers and sites all over the Internet. If you want your blog to stand out, you need to use unique images.