Video content is a great way for online retailers to promote their products and get them across their target market. Unlike static content such as text and images, videos present the products in a more dynamic fashion to help potential buyers decide much quicker whether or not to purchase from you. Not to mention, online videos are a great way to boost organic traffic and lead nurturing by 300%.
Sadly, among online retailers, only a handful are correctly incorporating online video into their marketing strategy. A research study launched by Conductor and Invodo called “The Marketer’s Guide to Video SEO” reveals that, out of the top 100 retailers in the 2014 Internet Retailer 500 list, only 16 have more than 10,000 videos on their site.
If you are a retailer who uses blogging as a platform to sell your products and goods, then it’s high time that you learn the ins and outs of online video SEO to maximize the chances of ranking for your content, as well as convert those visitors into actual buyers. Below is a list of ways on how to optimize your online videos.
This post is the first part of the “Turn Your Old Blog Post into…” series where we share tips and advice on how to recycle old posts that you’ve written on your blog into someone better to increase your traffic.
Have you written a high-quality post before that, for some reason, did not drive blog traffic the way it should have? You’ve promoted it on social media and created backlinks for it from different sites, and yet, the supposed “high-quality” post isn’t living up to its name?
There are perhaps different factors involved here, but something that you should highly consider is turning your old post into an image. The reason here is the increasing importance of visual content as an effective way to reach out to your target audience. Judging from the statistics and data shared in this infographic, there’s no doubt that visual content can potentially help your post go viral, increase your subscribers and followers, and is easier to process compared to a written blog posts.
The problem now is how you can create a visual content compelling enough to achieve all the things above. Luckily for you, below is an easy-to-follow guide to turn your old post into something more visual.
Good morning, everyone. How does your week look? Here’s to a good and productive week ahead.
Take a look at the job board highlights, and good luck!
Recently launched Indie Film Depot is seeking several bloggers to join their team. They are seeking bloggers who can write several well written articles per week on a per post basis. As they are an independently funded start-up pay will be low, but they are willing to discuss and negotiate rates with the right candidates.
As one of the most popular WordPress cache plugins, WP Super Cache is powering millions of websites. The plugin offers a caching system to accelerate websites by serving visitors with static HTML pages instead of dynamically generated content. It has been recommended by a large number of professional WordPress-related resource sites including PHPMatters.
It is easy to install WP Super Cache and get it started, but many beginners may encounter problems in configuring it properly to make the most out of it. To get rid of this kind of trouble, we suggest you to make the following configurations to achieve the best possible website performance and search engine optimization.
Enable WP Super Cache
After installing WP Super Cache successfully, you will find that the plugin is disabled by default, and you need to go to the plugin admin page to activate it manually. To finish this, you can go to Settings > WP Super Cache to get to the settings page. Under the Easy tab, check Caching On and then click on the button that says Update Status to allow the plugin to work. Read More
Social media might very well be the buzzword of the decade, and we’re certainly contributing to its use as such. There is, however, no doubt that social media has changed the way we live our lives – both personal and professional.
As bloggers, especially freelance bloggers who take on client work, we know the role that social media plays in making our living. While we may consider our social profiles as extensions of our personal lives, there is no going around the fact that whatever we post or tweet is seen by others. Unless we clamp down on privacy settings and make sure only selected people see what we share. Read More
Blogging and painting a room appears like polar opposites in the career department. One requires them to sit all day in front of the computer and create content for their blog in the hopes of making money. The other depends on people moving around a lot and reaching out for places to get the paint on the surface as their form of livelihood.
However, you’d be surprised to know that blogging – designing a blog, in particular – shares common traits with the things licensed painters do.
With each passing year come more dire warnings from university professors who complain about the fact that their incoming students simply do not know how to express themselves with the written word. One possible reason for this learning gap is that students do not put enough emphasis on writing in the classroom. With the move towards collaborative learning and project-based assessments, students are doing a lot less writing than they were a generation ago.
The answer is not simply to pile on more essay assignments, though. While students do need to write more often, writing serves instructional ends – as well as personal ones – when it is authentic. Blogging is a writing style that lives squarely in the twenty-first century, but it is also a medium that goes back centuries, what with the pamphlets that essayists would spread around town in the first centuries after Gutenberg fashioned that printing press. Because we want our students writing as much as possible, we should encourage them to create a blog so that they can feel a sense of ownership in what they create. There are several reasons why blogging will create stronger writers in the classroom. Read More
While blogging has paved way for people to live a sustainable lifestyle by earning money from writing about something they truly feel passionate about, there’s more to blogging than simply making money off it. At the core of every blog are posts that share helpful and compelling information to a specific audience.
Therefore, if you want to take a slice out of the blogging pie, it’s time to learn how to correctly approach blogging in order to create great content that will allow you to increase blog traffic and build a readership. From here, everything is possible, including generating revenue from your blog.
If you wish to start with blogging or already have a blog but are still struggling with building substantial traffic, then reading the best must-read blog posts about blogging that were published this year.
WordPress is a popular Content Management System and Web Site Creation tool, used by millions of people around the world, including The New York Times, The Wall Street Journal, Ford, CNN, NASA, Pepsi, and many more. From beginning bloggers to the more experienced ones, WordPress is arguably the best platform to use.
If you’re fall under the first group, you will have an exciting (albeit sometimes difficult) time learning the ins and outs of WordPress. But there’s help for that.
TakeControlofWP.com, a new video tutorial website teaches beginners how to setup, secure, speed-up, and analyze their own business website quickly and easily using WordPress. Read More
WordPress is one of the most robust and flexible CMSs out there. This is because of the selection of free and paid plugins that you can choose from to achieve your business goals.
One way of using your WordPress-charged site is to increase leads. Thankfully,there are lots of helpful plugins to boost your lead generation process. This is fortunate because, “79% of marketing leads never convert into sales. Lack of lead nurturing is the common cause of this poor performance. (Source: MarketingSherpa).”
Through the many plugins available, you can have more and than one way to reach out to your potential customers and engage with them. Below are the best of the best: