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Problogging On Blogger: 8 Tips For BlogSpot Lovers

Despite the massive amount of attention that WordPress receives in the media, the fact of the matter is that Blogger (also known as Blogspot) is still the number one platform in the blogosphere.

According to both Quantcast and Compete.com, Blogger receives three times as much traffic as its WordPress rival, despite the fact that the latter allows users to use their platform upon their own server.

While there are serious financial advantages of using Blogger over WordPress, most BlogSpot fans do not utilize these assets to the fullest (which might explain why there are so few blogging pro’s using the platform).

So for those of you who choose the orange and white “B” over the blue and white “W,” here is a how to guide on how to make the most of your BlogSpot experience without having to exit the world of Google.

BYOD: Buy Your Own Domain

If you are still publishing underneath the BlogSpot domain you will probably never achieve the status as a blogging pro.

Although it’s cheaper to use a subdomain rather than buy your own, blogs underneath a subdomain carry little authority online (with the only exception being if they are apart of a network). By purchasing a domain, you will help establish some credibility with your readers.

For those of you worried about your former BlogSpot permalinks, Google will seamlessly forward your visitors to your new domain without having your fans encounter a 404 error page.

Tweak Thy Templates

Despite the fact that Blogger has rolled out an awesome template designer that rivals (if not surpasses) WordPress and Typepad, BlogSpot users are still choosing the default blog skins (to the annoyance of the human race).

Even if one is not fluent in the art of HTML, CSS and Java, you can still design an elegant blog by simply taking the time (perhaps an hour or two) adjusting the layout, background, fonts, etc. of your site (as the video below will show you).

Doing so will not only help set you apart from the zillions of blogs online (which is important), but also give readers an aura of professionalism which could help you earn a blogging job down the road.

It’s The Pages Stupid!

A long time ago in the dark ages of blogging, BlogSpot users were forced to use regular posts as “pages” due to Google’s lack of foresight. That issue is no longer a problem thanks to the boys and girls at Blogger who have now made pages a reality.

Unfortunately many Blogspot lovers are still using posts as their basic About, Contact, etc. pages, which screams tacky to your readers (both new and old).

By utilizing pages for your BlogSpot Blog, you will earn more respect in not only the blogosphere, but from your loyal fans as well.

To Navbar Or Not To Navbar

Unlike many other blog platforms, Google doesn’t go after you for removing the Navbar via various scripts.

Although I would recommend users removing the Navbar (as it will help make your blog more professional), it may curb your chances from appearing on Blogs of Note which can expose your blog to thousands (if not millions) of new users.

Instead you should attempt to make the NavBar blend in with your blog by selecting either Transparent Light or Transparent Dark (which can be accessed in the “Page Elements” section underneath the Design tab.

Keep Search Simple

Instead of relying upon the Navbar search, you should attempt to opt into Google Custom Search Engine, which is not only easier for your readers to grasp (as they may not always opt for the NavBar search) but also much more profitable too.

Although you can customize the appearance of the search results, from my experience it’s always best to mimic Google’s default layout scheme (as it feels more natural for readers).

BlogSpotting On The Go

If you own an iPhone, Blackberry or Android powered smartphone, then you need to consider purchasing apps that can make it easier to publish posts if a notebook or PC is not available.

BlogPress (which is compatible on the iPhone as well as the iPad) is a must have for iGeeks while Android fanboys should checkout BlogAway.

If you have a Blackberry device or a regular feature phone, you can still blog from your phone via SMS and email.

Feedburner Frenzy

Considered by many pro bloggers to be the standard RSS analytics tool, BlogSpot fans should be incorporating FeedBurner (which is owned by Google) within their blogs.

FeedBurner will not only provide you with stats on how many users are reading your blog (whether through RSS or email), but FeedBurner can also replace your default RSS feed, giving you a total picture of your subscribing audience.

Jump Breaks Are Mandatory

While displaying the full post to your blog may give you a warm feeling in the stomach, it may also keep new readers from reading your content.

Most users like to scan items before they read posts (especially if they are lengthy like this one), so it is best to use “Jump Breaks” (which Google unveiled in 2009) in order to make it easier for your readers to scan your blog for new and exciting content.

Any other tips?

These are only a few of the dozens (if not hundreds) of tips BlogSpot fans should apply if they consider problogging on Blogger.

Are you a Blogger fan or have you used Blogger in the past? If so, what tips would you recommend to help our BlogSpot friends succeed?

Categories: Blogging Tips
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This post was written by . You can visit the for a short bio, more posts, and other information about the author.


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Comments

  1. Unique Web Traffic ) says: 6/9/2010

    It is amazing how many blogspot blogs are still out there. I would have thought that they would be gone by now …

    Reply

  2. Jennifer Brown Banks ) says: 6/9/2010

    “Hercules! Hercules! Hercules!” Thanks for this informative post, Darnell.

    Reply

  3. Melanie ) says: 6/9/2010

    Great Post! I love blogger !!

    Reply

  4. Andy ) says: 6/11/2010

    In the second paragraph you say that Quantcast and Compete both say that Blogger receives three times as much traffic as WordPress despite people being able to use WordPress on their own servers.

    Quantcast and Compete would be measuring the traffic to blogspot.com and wordpress.com, those figures take no account of the amount of traffic received by people that are self-hosting WordPress, if anything the ability to self-host is a contributing factor to why WordPress.com receives less traffic than blogspt.com.

    Reply

    • Darnell Clayton ) says: 6/11/2010

      @Andy: I seriously doubt self hosted sites would bump up WP’s stats by 10% or more, due to the fact that self hosting is not only more expensive than service platforms, but also is filled with more hassles (especially when the site goes down or your bandwidth bill goes up).

      Many top WP blogs are also apart of WP’s VIP program, so unless there are a few large WP blogs not apart of CNN or TechCrunch, these stats are probably much more accurate than we think.

      Reply

      • Andy ) says: 6/11/2010

        I think we’re going to have to agree to disagree on this one, because I know I’m being pedantic, and you’re being general. According to http://en.wordpress.com/stats/

        “There are over 22 million WordPress publishers as of February 2010: 10.6 million blogs hosted on WordPress.com plus 11.4 million active installations of the WordPress.org software.”

        It would seem naive to believe that the 10.6 million blogs using wordpress.com account for that much more traffic than the 11.4 million active self-hosted blogs. Again, we should agree to disagree, because we’re all adults and arguing on the internet should be reserved only for youtube comment threads.

        Reply

    • Franky Branckaute ) says: 6/11/2010

      Andy, also keep in mind that many WordPress users both WordPress release tag in the header have and also a rather easy to discover theme structure. So Compete and Quantcast are certainly able to deliver rather good estimates.

      Trust most users when it comes to: ‘Free is better’.

      Reply

  5. sweetpea48 says: 6/16/2010

    I take blogger any day over all the rest.

    Reply

  6. Pamela Scott says: 6/22/2010

    Well, I’m new in this blogging stuff. Barelay made my first week. I’m using blogger. Simply loves it for ease of use. But, I think I’ll check WP out since sooo many people praise it.

    Cheers,
    Pam

    Reply

  7. Ileane ) says: 7/9/2010

    Hi Darnell, I like your blog. I have a couple of questions, #1 are you a member of Blog Engage? #2 Isn’t this a WordPress blog?

    Ok, now that I got that out of the way, here’s my comment. I have both Blogger and WordPress-com blogs. Every time I think about migrating my Blogger over to a self-hosted WP blog they come out with another feature that keeps my attention. The most recent is the stats feature. I absolutely love it! The other thing is that I installed the Intense Debate commenting system, so not no only do I have the CommentLuv plugin but my blog is now DoFollow.

    I’m using one of the Designer Template but honestly I’d like to get my own background image uploaded one day, but it will do for now.

    Thanks for the tips, I should consider getting my own domain soon.
    @Ileane

    Reply

  8. Nimo23 says: 10/12/2010

    Nice article and I learned much from every interaction above. To all Blogger fanatics read this link about
    The Truth why They Left BLOGGER
    http://bennixcomputertips.blogspot.com/2010/10/truth-why-they-left-blogger.html

    Thank you blogging Pro

    Reply

  9. yoli says: 11/10/2010

    i like this site it’s the bast

    Reply

  10. Playbook says: 4/8/2011

    I think blogger does get some bad press, especially the hosted version, but as you have proved there are some great things about blogger as well, its free for one

    Reply

  11. Programming Pad says: 1/14/2013

    Really, a nice article… I am also learned very much.
    Thanks a lot admin
    please keep posting.

    Thanking you Very Much

    Reply

  12. Alan Chang says: 3/12/2014

    woaaah thanks…. i never use custom search before.. because i don’t know.. and no one sites informing about it… thank you very much…

    Reply

  13. phan nhuom toc says: 7/30/2014

    Nice This is amazing .
    I love the way you write,I really like this.
    These are excellent tips. this stuff is amazing.
    Thank for sharing this awesome post. This will help me so much.

    Reply

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