Performancing Metrics

Are Facebook Comments Bad For Blog SEO?

Apparently bloggers implementing Facebook comments upon their blog may be hurting their site’s SEO (at least as far as Google is concerned).

Facebook Comments are served in an iframe.

This means that the comments are not going to be attributed to that page or site nor seen by search engines. In short, Facebook Comments reside in the walled garden. All your comments are belong to Facebook.

This differs from implementations like Disqus or IntenseDebate where the comments are ‘on the page’ or ‘in-line’. (Blind Five Year Old)

Note: Emphasis theirs.


Since search engines like Google use comments as a way to determine how important an article is, bloggers could potentially be losing out on future SEO traffic which can help determine an article’s long term value.

Although Facebook comments does provide superior analytics when it comes to understanding one’s community (not to mention one of the best anti-spam defenses available), the trade off may not be worth it in the long run.

In light of this information, would you consider implementing Facebook comments upon your blog? Or would you consider using alternative services like Disqus, Echo or IntenseDebate (from Automattic) instead?

Hat Tip: The Inquisitr

Categories: Blogging News
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Comments

  1. Jerrick ) says: 3/24/2011

    i do believe that Facebook able to bring more positive comment more than bad comment and it able to improve in SEO. Since tweeter comment in blog do not bring any harm, then i do no think that Facebook comment to blog will affected.

    Reply

  2. Jagan Mangat ) says: 3/27/2011

    Yes Man this is the real fact.
    But people think that using Facebook comments system they are maintaining site SEO,iframes not indexed so content SEO is maintained but the real fact is what you wrote.
    Good Job Darnell!

    Reply

  3. Komi ) says: 4/7/2011

    yep..it seems like the content is the key..

    Reply

  4. seo says: 7/28/2011

    I don’t think so Facebook comments are bad for SEO .Keep sharing with us.

    Reply

  5. Varina Brown says: 7/29/2011

    I think facebook comments are very useful in promoting your site.. Most of the visitors are from facebook side.. One should definitely try to have comments on it..
    seo freelancer

    Reply

  6. Anonymous says: 8/4/2011

    Thanks for sharing the idea there would be some apprehensions from segment but i am up for it.

    Reply

  7. Anonymous says: 8/4/2011

    good work

    Reply

  8. webdesign moray says: 8/18/2011

    Thanks a lot for sharing such great tips.Me too think posting comments on facebook can help to some extent to promote your business online..Keep sharing such posts in future too.

    webdesign moray

    Reply

  9. webdesign moray says: 8/18/2011

    Thanks a lot for sharing such great tips.Me too think posting comments on facebook can help to some extent to promote your business online..Keep sharing such posts in future too.

    webdesign moray

    Reply

  10. invoicesoftware says: 8/18/2011

    Its felt great to read your this article.I really enjoyed reading your
    article.Thanks for updating us.Keep sharing in future too.
                   invoice software

    Reply

  11. Pia says: 8/24/2011

    Great stuff from you, man. Ive read your stuff before and youre just too awesome. I love what youve got here, love what youre saying and the way you say it. You make it entertaining and you still manage to keep it smart. I cant wait to read more from you.
    This is really a great blog.
    seo directory

    Reply

  12. Freaks ) says: 3/22/2012

    I’m really glad I found this article. I was going to make the switch over to just Facebook comments to allow for ease of use but as I am trying to work SEO and rank higher in some new keywords I may just have to pass.

    Reply

  13. Radio Man says: 6/14/2013

    Thanks for the post. I also have a facebook comment box on the link I attached via url, and its interesting to know its not helping me any. As this article was written in 2012, and google now utilizes facebook and other social media platforms in their web ranks; has google adjusted their page search in conjunction with facebook comments yet? PS: What method did you use for the current comment box on this site?

    Reply

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