When the Internet first took off among ordinary computer users, businesses were slow to react. Many of the largest businesses were caught flat footed, unable to even secure a good domain name or communicate effectively with their customers. We probably all recall the days when businesses were asked: “Do you have a website?”. This was followed by the SEO gold rush as businesses fought their way to the top of Google by hook or by crook, and now in the post Panda and Penguin world we know that content marketing is the next “big thing”.
The same pattern is now repeating itself in the new Web 2.0 world. While many businesses recognize the importance of social media, few know how to use this new medium to communicate with customers, build brand loyalty and set themselves apart from the competition. Read More
Everyone wants to make money with a blog of their own, but only a small percentage of people will actually find success. I’ve been making money online since 1995, but I didn’t get into the world of blogging until 2007. Once I did get active with my own blog at ZacJohnson.com, a whole new world of opportunity opened up.
In this post I’m going to walk you through some of the different options you have for making money with a blog of your own. The good news is that blogging is extremely easy and requires very little upfront costs for someone to get started with. Initial costs are roughly $100 per year, which is $10 for a domain name and $10 a month for hosting. You can throw WordPress on your site for free and get live with your blog in a matter of minutes.
Why $10,000 a Year is a Great Goal for Your Blog
If you are already familiar with blogging, then a figure of $10,000 a year should be an attainable number. One thing I need to stress to you before starting a blog and looking at the $10,000 a year figure, is that your blog is going to be working for you every day. The internet is running 24 hours a day, and you are not limited by the amount of time you can work on a project (which hopefully becomes a side or full time business!). Read More
There is a powerful method for making the number of people reading your blog explode.
This method isn’t new to everyone, but there are still people that aren’t using it and there are others that could benefit from a fresh perspective.
What I’m talking about is tapping into industry influencers.
Picture it like this: you’ve just started a blog and you have no audience to speak of, but you want to get some traction and you want it quick.
Industry influencers – you know, the ‘ballers’ as they have sometimes been described – already have a well-established audience and you can use the right ‘big content’ to effectively tap into that audience.
Interested? Read on… Read More
You’re a small business owner looking to grow your business online. You probably have a slew of competitors who outrank you in search engines, some with inferior products or services. You’re not sure what they’re doing, but whatever it is, its working. You often wonder, what would I have to do to catch up?
You might think, “I should hire an SEO consultant”. “I don’t know enough about search marketing to handle this myself”. Chances are, your high ranking competitors are making good use of SEO tactics. Shouldn’t you do the same? Read More
Good morning, everyone! Here are the job board highlights for the week.
Have a good weekend.
News Headquarters is seeking dozens of new writers to join their growing team. Their websites focus on original, viral, and multi-source aggregated news pieces in various areas of interest, including health, science, tech, sports, national and international news, and much more.
As a guy who does a lot of writing, I’m constantly aware of my predilection for procrastination (and alliteration). If I can put off writing something, I will. It’s not because I don’t love writing; it’s just that putting a dent into a blank page can be a significant psychological barrier (can a nonexistent dent be a barrier?) I’ve never written a novel, but if I were to venture into the higher literary realms and give it a go, I know I’d need a lot of encouragement and support.
In part, that’s what the National Novel Writing Month (NaNoWriMo) is about. A community gathers in November with the aim of supporting each other through the process of banging out 50,000 words. It’s a great idea, and if you throw in a bit of WordPress magic, it can be even better. Read More
As the mobile world goes, so goes the world of marketing. Recent data only serve to underscore this point. Statistics from Pew, for example, put mobile device usage in the United States at about 200 million people. And of these cellular, smartphone and tablet users, a healthy 74% rely on their devices for web browsing and news updates in real time. Of course, the modern marketer is likely well aware of this fact and has a concomitant strategy to help boost that return on investment. As for those who don’t already have a mobile plan of attack in place… well, it’s now do or die time.
It’s easy to get caught up in addressing a global readership whenever you post a blog article. But you can’t forget the value behind word-of-mouth marketing and connections.
Your neighborhood is a microcosm of prospective readers, and you can tap into its potential by getting the word out there and engaging with your community. Also, it gives bloggers a great excuse to step outside once in a while, grab some fresh air, and take a break from staring at the computer. Read More
Blog links help increase your audience and produce plenty of results. That doesn’t mean they are easy to manage.
Effectively linking back to your blog and posting links to your best posts can prove challenging, particularly if you are short on time or don’t have much experience in sharing your blog with others. Mistakes can hamper your success and alienate people who might have otherwise become loyal readers.
To avoid missed opportunities, you should try to dodge these five common linking errors. Read More
As ubiquitous as smartphones are, the market is fragmented with iOS and Android leading the fray. Of course, they are not the only players, with Microsoft, Nokia, and Blackberry still breathing.
From the average person to the blogger to the tech professional – smartphones of all shapes and sizes and OS(es) are part and parcel of our lives. If you’re curious about smartphone usage statistics, here’s a quick guide.
Feel free to share the infographic by embedding it on your site. We’ve provided the code at the bottom of this post to make it easy for you.